The power of a WIC Breastfeeding Peer Counselor
As a breastfeeding peer counselor, you have the unique opportunity to be a champion for moms throughout their breastfeeding journey by providing information, sharing experiences, and being a link to other breastfeeding resources in the community.
The health benefits of breastfeeding for mother and baby are clear. Breastfeeding is no longer a lifestyle choice, but a public health decision.
3 out of 5 women stop breastfeeding sooner than they planned.
Under-resourced women and women of color face greater obstacles to achieving their breastfeeding goals.
Lack of support in the work place, lack of generational support at home,literacy and language barriers contribute to differences in outcomes.
High Impact Behaviors
A high impact behavior is an action that is EFFECTIVE and EFFICIENT. As a peer counselor, you have the ability to accomplish it. It is an action that you can do TODAY. Let’s get started!
AFFIRM the importance of breastfeeding.
“As your nurse, I recommend and support breastfeeding as your feeding choice“.
REFER to community resources.
Your community partners are ready to help you send a consistent message for your families.
HELP bonding happen
Encourage rest during the day, and be the force that
keeps mothers and babies together.